50 Best Dating Sites is an independent editorial publication. We believe transparency about how we fund this site is essential to earning and maintaining your trust. This page explains how we earn revenue, how our editorial process works, and where the two intersect (spoiler: they do not).
How we earn revenue
Affiliate links. Some links on this site are affiliate links to dating platforms. When you click an affiliate link and sign up for a dating site, we may earn a commission at no extra cost to you. These links are marked with rel="sponsored" in the HTML and are identified with “Visit Site” buttons throughout the site.
Display advertising. We display contextual advertisements through Google AdSense. These ads are algorithmically placed and we do not control which specific advertisements appear. Ad placements are clearly distinguished from editorial content.
Book recommendations. We occasionally recommend books through Amazon affiliate links. If you purchase a book through these links, we earn a small commission at no additional cost to you.
What we do not do
We do not accept payment for favorable rankings, reviews, or scores. No dating platform can pay to appear on this site, to improve their position in our rankings, or to influence their safety, value, or match quality scores. Our editorial content is written independently by our editorial team based on hands-on testing and rigorous evaluation criteria described on our About page.
We do not sell or share your personal data with advertisers or dating platforms. Our privacy practices are described in our Privacy Policy.
Editorial independence
Our editorial team operates independently from our revenue operations. The editors who test, review, and rank dating platforms have no knowledge of which affiliate partnerships are active and no financial incentive to favor any particular platform. When we link to a dating site, it is because we have tested it and believe it is worth our readers' consideration based on its merits.
Our four-dimensional scoring system — Safety & Privacy, Ease of Use, Value for Money, and Match Quality — is applied consistently to every platform we review. Each dimension is weighted equally at 25%. No single platform receives preferential treatment regardless of whether it is an affiliate partner.
FTC compliance
This disclosure page is published in compliance with the Federal Trade Commission (FTC) guidelines on affiliate marketing and endorsements. All affiliate links on this site are marked with rel="sponsored" or rel="nofollow" attributes as required. We are committed to full transparency with our readers.
Questions
If you have questions about our disclosure practices, editorial process, or affiliate relationships, please contact us directly.
